Studies show that over 50% of those who receive a promotional item from a business end up doing business with that company - and that's a lot more than the average marketing technique yields. That's reason enough to use promotional items as an important component of your overall brand building strategy.
Modern screen printing techniques make it easy to produce large numbers of custom printed pieces of apparel for business use. In fact, screen printing, along with custom embroidery, ranks as one of the top two ways to both outfit your staff and create top-quality promotional products for your clients.
Undoubtedly, T-shirts are the single most popular clothing item that is typically screen printed today, and for good reason. They are relatively inexpensive, can be easily ordered in bulk, are ideal for marketing campaigns and promotional items, and are a culturally accepted place for expressing personal preferences and values.
We've already looked at the ways that custom designed team apparel can be used by your team members in a variety of ways in a previous blog. Here, we want to see how your team can use professional screen printing and custom embroidery services to broaden the definition of "team apparel" and benefit as a result.
Creating branded promotional items is easily one of the most effective and cost-effective ways to promote your business. But the abundance of different possible promotional products is so voluminous that you can't possibly do it all.
Modern machine, computer assisted, embroidering techniques have opened up a whole new world of possibilities for small and large businesses alike. They have made high quality, fully branded apparel that never "goes out of season" a reality to business owners across a wide diversity of industries.
The cost effectiveness and customizability of screen printed apparel and promotional products is usually well taken note of by entrepreneurs during the hot summer months, but it would be a mistake to neglect the winter season, for there are numerous smart winter wear items you can get screen printed as well.