Custom embroidery is now a huge industry, with hundreds of companies competing online for your business. How do you know which service to select out of such a mass of options?
The answer to that question is multifaceted and requires you to balance several important factors in making a determination. But rest assured there is more involved in making a choice than which company's logo, slogan, or website experience you liked most.
Here are 5 substantive factors to take into consideration when deciding which company to use for your upcoming custom embroidery project:
1. Quality Of Workmanship
Of all the reasons to embrace custom embroidery, there is none that matters more than the pure quality of workmanship that this apparel technique embodies. And those services with superior machinery, dyes, and methods will produce the highest quality.
There are three ways to gauge quality level in advance: check out customer reviews and review sites, peruse their gallery and examples of past work on their website, and take stock of how long they have been in the business. A novice company seldom performs as well as one decades-old.
2. Online Design & Ordering System
The next big factor to look for is how many options you get as far as designing your hat, polo shirt, sweater, socks, or whatever it is you are having embroidered via an online portal. Do you get a lot of options as far as clip art, colors, and templates?
Maybe there's even an art expert on staff who can assist you in a chat session? And you should definitely be able to upload your own premade design to submit to them for embroidery without a glitch. The website should be clear and easy to navigate so there's no confusion or delay in designing your apparel and completing your order.
3. Competitive Pricing
You don't want to just go with the cheapest site you can find at the expense of quality, but within the pale of high-quality service, look for competitive pricing. The exact price can vary a lot based on exactly what you are ordering, so be sure to compare apples to apples on this point.
Also, be willing to pay a little more (if necessary) for precise customization and a solid name you know you can trust. After all, pinching two pennies and not getting what you really wanted would never be satisfying.
4. Reliable, Reasonable Shipping
Delivering your order in full, as ordered, and on time to the right location without fail is obviously crucial. Expect to your doorstep delivery at a reasonable rate, and possibly with free shipping on qualifying orders.
You want a company that can get the job done fast so they can ship it fast too, but again, keep speed secondary to quality and shipping reliability second to whether shipping is free or not.
5. Other Helpful Services
Finally, if you are ordering custom-embroidered apparel as promotional products, you may have other needs that some of the best companies can meet as well. For example, when a custom embroidery service also handles screen printing and can do water bottles and flip flops as sure as T-shirts and hats, that lets you save time and money by relying on one company to do it all.
Looking for a custom-embroidery company that meets all 5 of the above criteria and more? Consider Sportsanity Custom. Contact us today to discuss your order and your preferences!